Yedika Named Apple Music’s Latest ‘Up Next’ Artist In Nigeria.
Nigerian singer and songwriter Yedika has been selected as the latest Nigerian artist for Apple Music’s Up Next programme, a global initiative that spotlights emerging musicians and supports their development.
The announcement recognises the rising artist, whose single “Believe” has attracted more than five million streams across digital streaming platforms, while his debut EP, Motion, has recorded over seven million streams.
Born in Kano and raised in Lagos, Yedika draws on his multicultural background to create music that blends Afrobeats with Afro-fusion.
He began releasing music this year and has since built an audience through songs including “Believe”, “Compare”, “Celebe” and “Pepeneda”. Reacting to his selection, Yedika said the recognition was unexpected, given how recently he began releasing music. “I only started putting out music this year, and the love and support from my fans has been unreal. I’m seeing my music everywhere, so to be chosen by a global brand like Apple Music for Up Next Nigeria is a dream come true,” he said.
MSEApp News is publishing an original rewrite of this tip for readers, based on reporting associated with Arise News.